Promotion du Sud at the Foire de Koumac |

For a weekend, the South Province exported itself to the north. The Sud Tourisme team was present at the Koumac Fair alongside the South Province on a stand dedicated to promoting the destination, with a focus on the provincial parks and the South Province zootechnical station.

With 15,500 visitors in 2023, the Foire de Koumac is a must-do event in the North, and Sud Tourisme is proud to have provided information to visitors about South Province as a destination.

A game was also set up to enrich Sud Tourisme’s database of contacts to send newsletters and promotional campaigns to as many people as possible.